Practical SEO, AEO & GEO playbooks.
Field notes from running SEO and growth across hundreds of brands — distilled into guides you can act on this week.
SEO Audit Case Study: How We Took digistreetmedia.com from 55 to 64
An honest SEO audit case study on our own agency site: the exact fixes that moved digistreetmedia.com from 55 to 64, where it stands today and what is next.
Read articleCore Web Vitals Case Study: How viraaprofessional.com Passed Google PageSpeed
A Core Web Vitals case study: how a B2B WordPress site went from failing LCP, INP and CLS to passing PageSpeed on mobile and desktop in six weeks, fix by fix.
Read articleYMYL SEO Case Study: fundabroad.com from 41 to 63 in 8 Weeks
A YMYL SEO case study: how education-loan startup fundabroad.com fixed trust, speed and content depth to lift its audit score from 41 to 63 in eight weeks.
Read articleHow to Get Cited by ChatGPT (and Claude, Perplexity, Gemini): A 2027 Playbook
How to get cited by ChatGPT and other AI assistants: crawler access, liftable answers, entity signals, third-party proof and prompt tracking, with examples.
Read articleSEO vs AEO vs GEO: The Plain-English Difference (and What to Do First)
SEO vs AEO vs GEO explained in plain English: what each one targets, where they overlap, worked examples of each, and how to prioritise them heading into 2027.
Read articleHow to Optimise for Google AI Overviews: A Practical Guide for 2027
How to optimise for Google AI Overviews and AI Mode: eligibility, direct answers, query fan-out, schema, freshness and measuring citations, with examples.
Read articleFAQ Schema Markup Guide for AI Search: JSON-LD Examples and Rules
A practical FAQ schema markup guide: copy-paste FAQPage JSON-LD, the rules that keep it valid, what changed for rich results and how it helps AI answers.
Read articleThe Best Free SEO Audit Tools, Compared Honestly (2026–27 Edition)
An honest comparison of free SEO audit tools: what Search Console, PageSpeed, Lighthouse, Screaming Frog, Bing and RankStreet check, miss and are best for.
Read articleSEO Trends 2027: How to Future-Proof Your Site for AI Search
Seven SEO trends for 2027, from AI Overviews and zero-click search to AI agents and multimodal search, and the audit checklist that prepares your site for them.
Read articleSEO Audit by Industry: What to Fix First in 9 Sectors (Including AI Search)
SEO audit by industry: the gaps we find most often in real estate, D2C, SaaS, healthcare, BFSI, travel, legal, auto and education, and what to fix first.
Read articleHow to Prove SEO ROI in a Zero-Click World: A Playbook for Marketers
How to prove SEO ROI when AI answers absorb clicks: the metrics to report, a worked ROI calculation, a monthly report template and a weekly workflow.
Read articleFree Website Audit: What to Check, How to Read It and What to Fix First
A beginner-friendly free website audit guide: what a modern audit checks, how to read the score, the first three fixes to make and a 30-minute starter plan.
Read articleAudit any URL — free.
60+ checks across content, technical SEO, performance and AEO friendliness. Built by Digistreet Media.